YOMYOMF attended Joseph Gordon-Levitt’s multimedia live event hitRECord tonight at the Sundance Film Festival. Offender Justin was also part of the event, which was hosted by Gordon-Levitt and some help from the “queen of indies,” Parker Posey. Not knowing what hitRECORD was, I was introduced to a very cool project — an open collaborative production company, where people can submit video, writings, songs, drawings, and have them culled together into short films.
Tonight’s hitRECord event at Sundance was held at the Eccles Theatre, and there were literally 1,200 screaming fans. It was full of energy and Levitt was an affable host that would at times, make girls swoon. There was lots of audience participation as well, and using social media and recording was encouraged.
Check out the entire event here:
Plus, there’s major Asian American participation for tonight’s event, with a short film starring Jamie Chung, Lauren Tom and KevJumba (skip to 30:40 mark)
And Justin comes on-stage at the 1:05 mark, with a 5D, shooting a reading of Tom Sawyer. And as you can see, Justin, with his red flannel shirt and beard, looks quite hipster and Sundance-imbued.