OK Go, a cool, indie band that gained prominence thanks to their internet sensation music video for “Here It Goes Again”, is back with another inventive doozy. Just released online earlier this week, “This Too Shall Pass” (Rube Goldberg Machine Version) has already garnered over 5 million views on YouTube. Holy shit! OK Go has become the go-to band for kick ass music vids! Collaborating with director James Frost and Syyn Labs, a cool outfit that blends art and technology to make nifty contraptions, gizmos and whatzits, produced this amazing video and no one had to do the Truffle Shuffle! Check it out: 
Rube Goldberg would be proud.
Check out this CNN Report on the making of this music video. Echo Park, reprezent!
